2 July 2025 — Yesterday marked a pivotal step in the evolution of the Fuji Music Camp, the groundbreaking mentorship initiative launched by King (Dr.) Saheed Osupa. The gathering brought together Osupa, top industry producers, seasoned songwriters and composers, alongside Alhaji Arems
Arem Entertainment—now serving as official media consultant and coordinator.
Originally introduced in mid‑June as a strategic effort to mentor emerging Fuji talents across classical and modern sub-genres, the Fuji Music Camp’s inaugural meeting formally launched its first cohort. The goal is clear: uncover new voices who echo the essence of Saheed Osupa, Pasuma Wonder, Wasiu Ayinde, and other Fuji luminaries, ensuring the genre’s continued cultural relevance.
It is important to clarify that this is not an event — it is a long-term initiative. And notably, it is a fully self-sponsored project by Saheed Osupa himself. He is solely responsible for financing the camp, paying everyone involved — producers, composers, songwriters — directly from his own pocket. No one is being charged to participate in any form. This is Osupa’s personal investment into the future of Fuji music.
What Happened :
Mentorship Line-up Takes Shape :
A team of veteran producers, composers, and songwriters has been engaged. Their task: deliver expert guidance on vocal techniques, songwriting, and recording — from single production to polished albums.
Professional Recording & Distribution Path :
Talents discovered through the camp will gain direct access to professional recording facilities and distribution channels through Sony Music Publishing West Africa. Sony’s recent re-engagement with Fuji artists, including Osupa, reflects a growing recognition of the genre’s global potential.
Arems Entertainment Steps In :
With Arems Entertainment on board as media consultant and coordinator, the initiative has a solid structure for visibility, strategy, and project execution.
Personal Advice From Osupa :
During the meeting, KSO expressed his appreciation to everyone in attendance, offered prayers for continued support and success, and shared thoughtful advice. Notably, he encouraged the producers, composers, and songwriters involved to consider establishing their own personal studios — a move he believes would help secure their long-term creative and professional independence.
How Talents Will Be Discovered :
Unlike typical open-call auditions, the Fuji Music Camp will operate through a talent screening and selection process. Discovery will focus on social media platforms — Facebook, Instagram, TikTok — with scouts, producers, and Osupa’s team actively monitoring talents who show potential in the Fuji space.
Once promising individuals are identified, the internal team of producers, composers, and songwriters will screen them further to determine fit. If approved, they’ll be contacted directly, invited to participate, and grouped into a suitable batch for mentorship. This process will take place on a quarterly basis, ensuring consistent intake and grooming.
Additionally, if any of the producers or songwriters already have their eyes on certain individuals — perhaps talents they’ve worked with or spotted offline — those artists may also be nominated for consideration.
It’s worth reiterating: no fee is required from the selected talents. This initiative remains fully funded by Oba Orin Osupa, whose vision is to give genuine talent an opportunity — not to profit from their dreams.
A Chance To Meet Their Mentors :
One standout feature of the Fuji Music Camp is that it provides selected participants with an opportunity to meet the Fuji legends they admire. Whether they sing in the style of Pasuma, K1 De Ultimate, Osupa himself, or others, these artists will have a chance to engage one-on-one with their idols. It’s a rare and valuable moment for rising talents to connect with their mentors in a meaningful, personal setting — something Osupa believes will help them grow both musically and mentally.
Spotlight : A Movement, Not Just A Program
The 2 July gathering marks more than program logistics — it signals real action. With producers and songwriters onboard, Sony Music distribution promised, and Arems Entertainment coordinating, Osupa’s vision is no longer just a proposal. The Fuji Music Camp is now a functioning system of talent discovery, mentorship, and development.
Backed by one of Fuji’s most respected voices and structured to run for five years, this initiative stands as one of the most focused, intentional investments ever made in the genre’s future. Osupa is not just building a camp; he is creating a movement to preserve, elevate, and pass on Fuji music — one hand-picked talent at a time.
Stay tuned. The Fuji renaissance has begun — and the torch is being passed.